Eurofly

While researching a trip to Italy, I discovered an Italian version of a Jetblue called Eurofly. Euro flies direct from JFK to Bologna (a good alternative for getting to Florence since there are no direct flights from NY), Rome, Naples & Palermo. I don't know anyone (yet) who has flown Eurofly, but I'll post a review as soon as I do. Eurofly doesn't show up on the larger flight search engines like Orbitz and Expedia so you have to book through their site directly.